Eagle Endowment for Marketing Education

In December 1990, the KAMA created The Eagle Endowment for Marketing Education as a means to build a permanent fund from which half the income would be distributed annually, and the other half reinvested, to provide scholarships for outstanding marketing students at The University of Tennessee at Knoxville.
Since its inception, it was stipulated that no income would be distributed until the Endowment had grown to $100,000, a goal that was reached in 1998. Upon reaching the $100,000 goal and with half the income being reinvested, the Endowment would continue to grow indefinitely.
Contributions of $1,000 or more qualify a donor to be designated as a member in perpetuity of the prestigious Circle of Eagles. Members of the Circle of Eagles are recognized on our website at www.kama.org and on a permanent bronze plaque on the Marketing Wall of Fame located in the Stokely Management Center on The University of Tennessee Knoxville campus. In addition, Circle of Eagles donors are presented with an appreciation plaque and recognized at either a KAMA or UT Marketing Department event during the year in which the contribution is made. In addition to these donations, the Endowment grows through the addition of contributions and the net proceeds from designated fundraising events.
The Endowment is the property of the KAMA. In the event that the chapter ceases, the Endowment would be transferred to The University of Tennessee Department of Marketing with the stipulation that only half the income be distributed and half be reinvested annually.
Eagle Endowment income is distributed annually as follows:
- A scholarship(s) to the undergraduate Outstanding Marketing Student(s) of the Year consisting of half the Endowment annual income, presented in honor of the Outstanding Marketing Professional of the Year. Selection of the scholarship recipient is the responsibility of the KAMA Scholarship Committee, which considers academic achievement, extracurricular activities (including activity in the AMA University of Tennessee Chapter), and the written applications of numerous students. Financial need may play a role in the final choice of the recipient, but it is not the overriding factor. The scholarship is given with detached and disinterested generosity in the hopes that marketing education may be furthered for the student recipient.
As the monies available for distribution increase, additional awards and scholarships will include:
- A scholarship for an outstanding graduate student: Eagle Scholarship for Marketing Knowledge;
- Grant(s) for marketing-related research, or to assist in supporting international understanding relevant to marketing (e.g., a grant to a foreign student who needs financial assistance); and
- A discretionary grant for the Chairperson of the University of Tennessee Department of Marketing.
Circle of Eagles
The following have contributed $1,000 or more to the KAMA Eagle Endowment for Marketing Education. For more information about becoming a member of the Circle of Eagles via a tax-deductible donation, please contact president@kama.org.
- KNOX International Corporation
- Clayton Homes, Inc.
- 1990-1991 Board of Directors
- Goody’s Family Clothing
- Chris Whittle
- Bank of East Tennessee (BB&T)
- WBIR-TV Channel 10
- The Quaker Oats Company
- 1991-1992 Board of Directors
- Frito-Lay, Inc.
- Roger and Basia Jenkins
- Oak Ridge Mall/Crown America
- Media Directions Advertising
- MasterCraft Boat Company
- Lavidge & Associates Advertising/Marketing
- David W. and Jane S. Schumann
- James A. Haslam, II
- Hal B. Atwater Memorial:
- Davis Newman Payne Advertising/Marketing
- Home Federal Bank
- James A. Dick
- Pat Roddy, III
- 1995-1996 Board of Directors
- St. Mary’s Health System
- Proffitt’s Department Stores
- Townes Lavidge Osborn
- 1996-1997 Board of Directors
- Dr. Patricia Amick, Amick Research
- Honoring the 1998-1999 Board of Directors
- Gary D. Rowcliffe, CLU ChFC
- FedEx Corporation
- Sam Furrow
- The L.A.M.P. Foundation
- 1999-2000 Board of Directors
- Jennifer L. Holder
- The Phil Graves Fund:
- Phil Graves
- MarketLinx Solutions
- The L.A.M.P Foundation
- 2000-2001 Board of Directors
- Scott Bird
- Dr. Vergil Metts and Kathleen G. Metts
- C. Edward and Johnnie Roberts
- Tony and Betty Bird
- David and Swannee Sexton
- 2002-2003 Board of Directors
- Jennifer S. Banner, CPA
- First Tennessee
- 2007-2008 Board of Directors
- Clayton Family Foundation
- 2010-2011 Board of Directors
Sustaining Eagles
The following have contributed $100 or more to the KAMA Eagle Endowment for Marketing Education:
- Contributions in Honor of Donna Cobble:
- Wood Family Foundation Inc.
- Dana Corporation
- Bagwell Communications
- Furrow Auction Company
- Dr. Richard C. Reizenstein
- Thomas W. Waldrop
- Sharon Simon Toedte
- Jewel Brown
- Dr. and Mrs. Mark Crumpton
- The Phil Graves Fund:
- Arizona Regional Multiple Listing Service Inc.
- Marcia M. Shelly Insurance Services
- Swannee Sexton
- David W. Bolt
- Rocky Mountain Support Services
- Smoky Mountain Soaring Association
- Jacki Kirk
- Robert J. Lavidge
- Multiple Listing Service of Tulsa Realtors Inc.
- Triad MLS Inc.
- Barbara Waldorf



